Jo Soar, Senior Associate in Rothera Bray’s Licensing team explains the importance of salons serving alcohol safely and legally, and the options for staying compliant.
Under the Licensing Act 2003, serving alcohol, even if complimentary, is a licensable activity. This means salons cannot simply hand out prosecco without proper authorisation.
What are your options?
There are two main routes for compliance:
- Premises Licence
- Permanent authorisation to sell or serve alcohol on-site
- Requires a Designated Premises Supervisor (DPS) with a personal licence
- Formal application to your local council (allow several weeks for processing)
- Temporary Event Notice (TEN)
- Ideal for one-off festive events or short-term promotions
- Covers up to 168 hours (7 days) per event
- Must be submitted at least 10 working days before the event (or no less than 5 working days for a late TEN)
- Limited number of TENs per year—plan ahead
Even if drinks are complimentary, they are still considered a “sale by retail” when included as part of a paid service, such as a haircut or treatment.
Expert advice
We know salons want to create a festive atmosphere for their clients, but the law is clear: serving alcohol without the right licence can result in hefty fines or even closure.
The good news is there are simple steps to stay compliant, whether through a Premises Licence or a Temporary Event Notice. Our team can guide salons through the process so they can celebrate safely and legally.
Tips for a safe and legal celebration
- Control the amount of alcohol served
- Offer alcohol-free alternatives for drivers and non-drinkers
- Train staff on responsible service and age checks
Failure to comply can result in significant penalties, so salons are urged to act now.
Keep the festive cheer legal
To help salons stay compliant while keeping the festive cheer alive, Rothera Bray’s licensing team is offering expert advice and a limited-time consultation offer. Contact them on 03456 465 465 or email licensing@rotherabray.co.uk
Disclaimer: This blog is for information only and does not constitute legal advice. If you need legal advice please contact us on 03456 465 465 or email enquiries@rotherabray.co.uk to get tailored advice specific to your circumstances from our qualified lawyers.



